
What Adult Cats actually needs
Cats are obligate carnivores — they're built to run on meat, organ and moisture. Here's what matters most.
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Obligate carnivore
Needs: High animal protein from meat & organ
Freeze-dried raw is muscle meat, organ and bone — the diet a cat's body actually runs on, with no plant filler.
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Taurine-dependent heart & vision
Needs: Abundant taurine, found only in animal tissue
Raw meat and organ are naturally rich in taurine, critical for a healthy heart and eyes.
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Low thirst drive
Needs: Moisture in the meal, not just the bowl
Freeze-dried raw rehydrates to a high-moisture meal, supporting urinary and kidney health a cat won't get from kibble.
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Poor carbohydrate metabolism
Needs: A very low carb load
A meat-first raw diet keeps carbs minimal — better for steady energy and an easy lean weight.
How much to feed Adult Cats
Quick answer: portion freeze-dried raw by your cat's ideal weight — about 0.13 oz per pound per day (a 10 lb cat ≈ 1.3 oz), split across two or more small meals. Kittens need more; seniors and indoor cats a little less. Feed to a lean body, not the bag.
| Ideal adult weight | Freeze-dried per day | Per meal (×2) |
|---|---|---|
| 6 lb | 0.8 oz | 0.4 oz |
| 8 lb | 1.0 oz | 0.5 oz |
| 10 lb | 1.3 oz | 0.7 oz |
| 12 lb | 1.6 oz | 0.8 oz |
| 15 lb | 2.0 oz | 1.0 oz |
| 18 lb | 2.3 oz | 1.2 oz |
Starting points for a moderately active adult cat (~0.13 oz of freeze-dried per lb of ideal weight). Kittens need roughly double per pound; indoor and senior cats a little less — always adjust to body condition, not the bag.
What to feed Adult Cats
Recipes for cats
Shop all →Daily support
Shop all →Treats cats love
Shop all →Feeding by life stage
- Kitten: Kittens need roughly double the calories per pound and feed more often — free-feed or 3–4 meals while they grow.
- Adult: Hold a lean weight on two-plus measured meals a day; adjust to body condition, not appetite.
- Senior: Seniors need more digestible protein and moisture to protect muscle and kidneys; smaller, more frequent meals help.
Common concerns — and the diet connection
- Indoor weight gainIndoor cats burn fewer calories; a measured, protein-dense raw portion supports a lean body without leaving them hungry.
- Urinary & kidney healthThe moisture in rehydrated raw helps dilute urine and support healthy hydration — the cat's biggest dietary lever.
- HairballsA highly digestible, meat-first diet (plus moisture) supports smooth digestion and can ease hairball frequency.
- Dental & coatReal animal protein and omega-rich fish support a glossy coat and lean muscle as cats age.
Diet supports health but doesn't replace veterinary care — ask your vet about any specific condition.
Feeding Adult Cats: what to know
Cat feeding questions
How much should I feed an adult cat?
How many times a day should an adult cat eat?
Is raw food safe for cats?
How do I switch my cat to raw?
My cat is overweight — what changes?
THE CLEAN BOWL GUARANTEE
If your cat won't eat it, it's on us
Try your cat's first plan risk-free. If they turn up their nose, we'll make it right — money-back, and skip, pause or cancel anytime.
- Obligate-carnivore formulated
- AAFCO complete & balanced
- Pathogen-tested every batch
"My picky indoor cat actually finishes her bowl now — and she's drinking less because the food has real moisture back in it."
— Dana & Miso"Switching our senior to raw was easier than I expected. He's more playful and his coat looks incredible."
— Theo & Pepper
Portions are starting points for freeze-dried raw and AAFCO complete-and-balanced recipes. Always feed to your individual cat's body condition and ask your vet about specific health needs.





